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Vlad Balashov

Product designer

[email protected]

801.724.1078

Experience

Product designer Jun 2021 – present

Simplenexus / www.simplenexus.com

Working on improving the process of obtaining a loan. Designing for Web, iOS and Android platforms. Leading the Design System team.

Product designer Apr 2019 – Jun 2021

Bluehost / www.bluehost.com

Increased user engagement in one area of the product by 23% through collaboration, user research & experimentation. Launched 3 new products generating the business approx. $70K/month. Currently leading customer interview initiative and working on the new design system.

Product designer Jan 2019 – Apr 2019

Rizepoint / www.rizepoint.com

Created seamless brand experience by unifying design for marketing website and product through research & analytics. Created mock-ups & wireframes for new components and UI elements in the design system. Worked with PMs to communicate future product vision to the company.

Web designer Jul 2018 – Dec 2019

Brew City Marketing / www.brewcitymarketing.com

Designed and built websites for local businesses using WordPress. Built 10+ sites from scratch. Serviced 100+ websites on regular basis. Collaborated with a team of designers, developers and project managers to ensure websites meet business’ goals.

Product designer Jan 2018 – Dec 2019

Brigham Young University-Idaho / www.byui.edu

Worked on design, product strategy and research of a tool that receives 2+ million visits a month. Conceptualized and redesigned a student portal that is used by 60,000+ students on daily basis, focusing on both user needs and business objectives.

Skills

Research

Ideation

Interviews

Surveys

Usability Testing

Analytics

Design

Sketching

Wireframing

Prototyping

UI Design

Design System

Tools

Figma

Adobe XD

Sketch App

Invision

Pendo

Education

Brigham Young University-Idaho

Bachelors Degree in Web Design & Development

April 2019

Seudun Koulutus Keskus, Finland

Associates in Touristic Services Management

April 2010

Download resume

Vlad Balashov

Product designer

Experience

Product designer Jun 2021 – present

Simplenexus / www.simplenexus.com

Working on improving the process of obtaining a loan. Designing for Web, iOS and Android platforms. Leading the Design System team.

Product designer Apr 2019 – Jun 2021

Bluehost / www.bluehost.com

Increased user engagement in one area of the product by 23% through user research & experimentation. Launched 3 new products generating the business approx. $70K/month. Currently leading customer interview initiative and working on the new design system.

Product designer Jan 2019 – Apr 2019

Rizepoint / www.rizepoint.com

Created seamless brand experience by unifying design for marketing website and product through research & analytics. Created mock-ups & wireframes for new components and UI elements in the design system. Worked with PMs to communicate future product vision to the company.

Web designer Jul 2018 – Dec 2019

Brew City Marketing / www.brewcitymarketing.com

Designed and built websites for local businesses using WordPress. Built 10+ sites from scratch. Serviced 100+ websites on regular basis. Collaborated with a team of designers, developers and project managers to ensure websites meet business’ goals.

Product designer Jan 2018 – Dec 2019

BYU-Idaho / www.byui.edu

Worked on design, product strategy and research of a tool that receives 2+ million visits a month. Conceptualized and redesigned a student portal that is used by 60,000+ students on daily basis, focusing on both user needs and business objectives.

Skills

Research

Ideation

Interviews

Surveys

Usability Testing

Analytics

Design

Sketching

Wireframing

Prototyping

UI Design

Design System

Tools

Figma

Adobe XD

Sketch App

Invision

Pendo

Education

Brigham Young University-Idaho

BS in Web Design & Development

April 2019

Seudun Koulutus Keskus, Finland

BS in Touristic Services Management

April 2010